Unique material characteristics Soft touch: PU material has a soft and delicate touch, and can bring a comfortable experience when in contact with the skin, which makes PU toys very suitable for companionship toys, such as some plush PU toys, so that people feel happy and relaxed when touching. Strong durability: PU material has high wear resistance and tear resistance, compared with some ordinary plush or plastic toys, more durable, not easy to damage, can withstand the children's rough play and long-term use, extending the service life of the toy. High safety: high-quality PU material is usually non-toxic and tasteless, does not contain harmful substances, in line with the relevant safety standards, parents can be more assured to let children play, do not worry about the harm to the child's health. Rich and diverse modeling and design highly simulation: PU material has good plasticity, can produce a variety of realistic modeling, such as animals, cartoon characters, fruits, food, etc., to meet the aesthetic needs and interests of people of different ages. Whether it is the cute animal image that children like, or the movie and television characters that adults collect, PU toys can be highly restored and have a strong visual appeal. Creative and novel: In addition to the common shape, PU toys continue to introduce new and unique designs, combining popular elements and cultural connotations, such as some PU toys with a sense of science and technology and a sense of the future, or PU toys with traditional cultural elements, bring consumers a sense of freshness and surprise, stimulate their desire to buy. Some PU toys have a soft texture and lovely appearance, can bring people psychological comfort and relaxation, and become a "artifact" for people to relieve pressure. For example, some office workers will put PU toys on the desk, and release work pressure by touching and squeezing during the work gap. Interactive entertainment: Some PU toys also have interactive functions, such as some smart PU toys can be connected with mobile phones to achieve voice interaction, action induction and other functions, increasing the fun and interaction of toys, attracting more consumers' attention and love. Social media and network platform promotion network celebrity recommendation: many network celebrity bloggers share their interactive videos with PU toys on social media, unboxing videos, etc., showing the cute and unique charm of PU toys, triggering fans' attention and imitation, thus promoting the popularity of PU toys. Topic heat: PU toys related topics have a high heat on the Internet, such as #PU toys # decompression tool and other topics often board the hot search list, attracting the attention and participation of a large number of users, further enhancing the visibility and influence of PU toys. Consumption upgrading and personalized demand quality pursuit: With the improvement of people's living standards, consumers have higher and higher requirements for product quality. PU toys with its high-quality material, exquisite technology and good performance, to meet the needs of consumers for high-quality toys. Personality expression: In the context of consumption upgrading, people pay more and more attention to the individuation and differentiation of products, hoping to show their personality and taste by buying unique products. PU toys rich and diverse shape and design, to provide consumers with more choice space, to meet their personality expression needs. In summary, the reason why PU toys can explode in the market is due to its unique material characteristics, rich and diverse modeling and design, strong functionality and other factors. These factors work together to make PU toys a popular choice in the hearts of consumers.